How To Get People To Share Your Content
If you do business online then one of your goals should be getting people to share your content with everyone they know, this is the absolute best way to get the word out about you and your business. So, since your goal is to get people to share your content then you need to understand what might motivate someone to do that. Let’s have a look at a few motivating factors, and some tips on how to get your content shared.
Content that gets shared appeals to emotion. When people are excited whether in a good or shocking way people tend to take notice. This is probably the number one reason content gets shared. Think about what you can do within your industry that will excite emotions. A few ways to do this might be to post some funny videos or inspirational content.
If we experience something that is different or fun we naturally want to tell our friends because we want them to be able to have the same experience. The same thing applies to sharing content online. What kind of experience can you convey with your content that will make other people want to share it? Contests work surprisingly well for this.
Returning the favor. When you give out great information and actually help someone else get results then they will just naturally want to tell other people about you. They may even feel obligated to do something for you because you helped them out. What kind of content can you create that will help someone else get the results they may be searching for?
Make It Easy:
Share buttons are easy to add to a website or blog. People are more likely to share your content if you ask them to and make it easy for them to do so.
When you create content that speaks directly to your target market you will hit a nerve with people and they will more likely than not share that content. Start by creating great content that will get people to take action.
This kind of marketing can be one of the most powerful marketing tools you will have in your arsenal!