OptinMonster Review – Best Lead Generation Software For 2017

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OptinMonster Overview

Overall Ranking:image of 4 out of 5 star rating

Price: Basic $9/Month – Billed Annually

Owner: Syed Balkhi – Thomas Griffin

Money Back Guarantee – Yes 14 Day

Website: www.optinmonster.com

What Is OptinMonster?

OptinMonster is a powerful WordPress plugin designed to create effective, highly converting opt-in forms. OptinMonster offers software that will grow your business by converting abandoning website visitors into subscribers and customers.

Since their launch in 2013, OptinMonster has been improving conversions for small independent businesses to Fortune 500 companies. Over a billion people see a website with OptinMonster on it every month.

OptinMonster Key Features

Build high converting forms in minutes, not hours

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OptinMonster’s powerful drag & drop builder allows you to create visually stunning optin forms that are optimized for the highest conversion rates.

You can create various types of optin forms such as lightbox popups, floating bars, slide-ins, and more.

Convert abandoning visitors into subscribers & customers

Did you know that over 70% of visitors who abandon your website will never return?

Our exit-intent technology detects user behavior and prompts them with a targeted campaign at the precise moment they are about to leave.

Segment your customers with behavior personalization

image of optinmonster segment form

OptinMonster’s page-level targeting allows you to display unique offers based on visitor’s location and interaction on your website.

This allows you to segment your email list and group your subscribers based their interests.

Grab your visitors attention with a well-timed popup

Timing is everything when it comes to popups.

OptinMonster allows you to display a targeted message in the right place, at the right time, to the right audience, so you can increase your conversions.

Easily A/B test your ideas and increase conversions

image of optinmonster a/b test

A/B testing helps you eliminate the guesswork and make data-driven decisions on what works best.

Try different content, headlines, layouts, and styles to see what converts best with our smart and easy to use A/B testing tool.

Measuring your results has never been easier

Get the stats that matter and take action to improve your lead-generation strategy.

With our built-in analytics, you can quickly find out how your optin forms are performing. Analyze clicks, views, and overall conversion rate for each page or optin style.

Boost conversions with MonsterLinks 2-step optin technology

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MonsterLinks allow you to turn any link or image into a 2-step opt-in process eliminating the need for having a squeeze page altogether.

Marketers are raving about this feature because it has the power to boost conversions by as much as 785%.

Double your email conversions with full-screen Welcome Gate

OptinMonster full screen allows you to turn any page on your website into your highest converting one with Welcome Gate, Exit Gate, and Interstitial Ad.

Full-screen welcome gates are known to double if not triple your email conversion rates.

Increase your mobile conversions with mobile-specific pop-ups

optinmonster mobile pop ups

Whether you want to increase your mobile app downloads or display a targeted message only to the mobile audience, OptinMonster can help.

Our smart technology allows you to create targeted pop-ups specifically for your mobile visitors.

Add highly noticeable floating bars to get more subscribers

OptinMonster’s floating bars attach themselves to the top or bottom of your visitor’s screen and scroll along with them.

This makes the floating bar highly noticeable and effective in boosting email sign-ups.

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Build your email list with polite scroll boxes

optinmonster scroll boxes

OptinMonster’s slide-ins appear on the bottom right-hand corner as the user scrolls down on your website which makes it highly effective.

Use scroll boxes to sky-rocket your conversions.

Add data driven-side bar forms that convert

Most sidebar forms give you no conversion data. OptinMonster sidebar forms are data-driven, allows you to A/B test, and more.

Start making data-driven decision about your digital real estate.

Get more subscribers with location specific inline forms

inline forms

OptinMonster after-post and in-line forms are perfect for getting more subscribers through blog posts and content heavy pages.

Convert your highly engaged visitors without disturbing their reading experience.

Catch your visitors eye with MonsterEffects

MonsterEffects is a signature OptinMonster technology that helps you catch visitor’s attention with animated effects.

Choose from one of our dozens of animation effects to bring attention to your opt-in forms.

OptinMonsters Exit Intent Pop-Up Technology

OptinMonster’s exit-intent technology allows you to convert abandoning website visitors into subscribers and customers. You can combine Exit-Intent with Popups or Full Screen Welcome Gates. So, here is a video created by OptinMonster on their exit intent technology:

Who Is OptinMonster For?

OptinMonster is the best conversion optimization software for internet marketers, bloggers, developers, eCommerce websites, and all other small businesses.

OptinMonster Pricing

OptinMonster has 3 plans available:

OptinMonster Price Plans


OptinMonster Pros & Cons


  • Easy to use
  • Large selection of templates enables you to create good looking pop-ups
  • Awesome analytics and A/B testing functions
  • Integrates well with all popular platforms such as WordPress, HubSpot, MailChimp, Aweber etc.
  • No coding skills required. OptinMonsters powerful conversion optimization software allows you to customize beautiful optin forms from their large template library without any coding knowledge.


  • Maybe a little pricey for some
  • No free version available
  • The Canvas feature requires an understanding of CSS

Final Thoughts On OptinMonster

Like many other website owners I was against any kind of pop up, but when you look at how a product like OptinMonster can dramatically increase conversion rates, keep visitors from abandoning your site, and get subscribers for your email lists, it’s easy to see why OptinMonster is so highly rated.

Even though OptinMonster may seem a little pricey, being able to use a product that actually produces such great results usually comes at a premium price.

I would recommend starting out with the Basic Plan $19/Month if cost is an issue and give OptinMonster a try.

>>Check Out OptinMonster Here Today!<<




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